How to Start with Search Engine Optimization
So, you bought a domain name and created a website that you think can bring you good profits. A few months later, you realize that you barely make a sale per month. So what can possibly be lacking in your website? Your site needs traffic, your site needs SEO.
To some people SEO may not be a new concept, but only a few people do the actual optimization themselves and experience dealing with SEO first-hand. How do you start with search engine optimization? Here are a few tips to get you started.
Choose a keyword that is relevant to your website. An appropriate and targeted keyword can be the answer in getting your page rank up. As most online users use small groups of word on search engines, it would be nice to create short ones that precisely say what your website is all about. For instance, if your website is about diamond rings, then you can go with keywords like diamond engagement rings, diamond wedding rings and other similar keywords.
The next thing you have to do is to create good headlines for your title page with your targeted keywords in them. These are the text that would appear in the upper part of your web browser. Aside from that, you should also add your keywords to metatags. Most importantly, you need to sprinkle your keywords all over the body of your text. You can also add emphasis to your keywords by using the ‘italicize’ or ‘bold’ commands. You can also use images to make keyword rich contents. You can name your images with a keyword or you can also use alt tags to insert your targeted keywords within your page.
Another thing you can for SEO is to create keyword-rich articles and submit them to article directories. Remember to add your links to your article as part of your SEO link building. Keep your article interesting and informative. This way, it can catch the attention of the readers and if you aroused enough curiosity, then they would definitely check out your site. As part of your link building, join link exchange programs and add your links to relevant websites too.
You can also make a blog for your site. You can create a blogger or a wordpress blog so it would count as an outbound link. Scatter your link all over your blog accordingly. Add relevant comments to other blogs and add your link along with it. You can also join community forums and place a link to your signature, this is one way to get backlinks.
These simple steps can get your website going. Just remember to update your site by regularly adding good and useful content. If you keep going in a steady rate, you would soon increase your pagerank, thus increasing traffic that can ultimately mean profits for you!